Research suggests that the most effective sellers are people who really understand human behaviour and are able not only to predict the customer’s behaviour, but also to adapt their own behaviour to his behaviour. Effective sellers are aware of their own strengths and limitations and quickly recognise strengths, limitations, needs and preferences of the customers. Information is want counts most in sales! Everyone who works in sales or customer service, does it in his or her way. Getting to know your own sales style, your strengths and potential is the key to achieving the best results.

• Some people feel at ease when communicating through facts, figures, hard arguments – they help the customers see the rational benefit of the offered product or service.
• For others, relations is what counts most, and they are the people who have the talent to put the customer at ease, the customer simply feels well in their company.
• There are also people, whose strength is their open way of communicating – they are the ones who will swiftly manage the customers’ objections.
• Then there are people who will not stop until they reach what they have planned.

See our Sales and Customer service report – see more …

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